If you promote services to agents & adjusters, it may be natural to wish for a phone call requesting an emergency response to a fire or flood. Some may wish for a damage causing storm. Some may wish for a few more vehicular accidents (no one gets seriously hurt of course). Some may wish, not for more calamity, but for a greater share of the calamities that inevitably occur.
Then there is the idea that you can’t sit and wait for business, you’ve got to go get your share. You’ve got to make your opportunities happen. And when they do, you’ve got to be prepared.
I once interviewed Andie MacDowell, the actress, for an article in the Asheville Citizen-Times. I was extremely impressed when she recounted how hard she’d worked over a considerable number of years to bring about her “so-called” overnight success in modeling and films.
If she could tell you how to be a successful vendor to agents & adjusters it would sound like this. “If you have to learn more about insurance terms & policies, do it! If you have to meet adjusters or property owners after hours, do it! If you have to learn new software programs, do it! If you can become certified in your profession, do it! Do whatever it takes to be a step ahead of your competition. Go where the adjusters are. Be there earlier, leave last.”
If she could pick a phrase that would work for anyone it would be :
“preparedness meets opportunity.” That was her key to success and it can be yours too.
P.S. You can have me come speak to your conference or corporate meetings. Tell your organizers to call (800) 927-7644